In 2001 Peter and Jesse set out to change how the technology industry worked. They knew that the best technology wasn’t worth a damn if it didn’t fit the business or the people. Working out of apartments and over beers at the Avenue Grill, they built Greystone, a technology services company that redefined what “technology services” meant. The concept was simple: Meaningful impact comes from understanding context. Understanding context comes from deep personal relationships. The company that gets the relationships right will get the solutions right.
Despite the industry experts who said the model couldn’t scale, the market has embraced how Greystone delivers technology services. Greystone has experienced 40% growth year over year for the past 12 years, driven almost entirely by referrals. Along the way Greystone has expanded from outsourced IT and applied the model to website development and digital marketing.