A business model is a design for the successful operation of a business and the PBM is a model for sustainability and growth.
A business model is important because it captures where the business is headed and how it will get there. It is the DNA of the company’s strategy and it sets the direction for success.
Mickey wrote the business model and in this session, they will review the three E’s efficiency, environment, and economics and review how you can build them as a foundation into your business model. They will also review business model canvas sheets